The Marketing Game - 962 Words

1.0 Introduction This report is based on level 1 and level 2 which are about the Marketing Game before had been written. In Level 3, it appears that it should be feasible to develop a product which we will call a digital vocal communicator(DVC) (Charlotte H. Mason .William D. Perreault, Jr.2009). As with a standard of VRD, it would interpret spoken language commands. A DVC is small enough to be worn as a watch or as a lapel pin(Charlotte H. Mason.William D. Perreault, Jr.2009). In this report we will mainly talk on the 4P of the marketing mix, which are customer mix,price mix,promotion mix and product mix. Beside these also explain the distribution mix, the current and future strategy objectives. The reason we chose a marketing mix is†¦show more content†¦Next are the high-tech managers. Such consumer groups like DVC products mainly because they tend to these products are better able to help them to complete the work of the office, and to more than some of the more specialized creativity. T he analysis of this group because of their high expectations for new products, and they spend a lot of reasons with the money when they think to be able to prove that this innovative product to meet the need. The lastly is the harried assistants. DVC products such groups that can help them better organization and completion of tasks, and can therefore allow them to have a sense of responsibility for the completion of work mo. Select the main reason for such groups is their dependence on DVC products, products that can help them save time and be able to better organization in the least time and accomplish the work of such consumers is a big buying groups. The customer service budget is $ 100,000. Therefore, the selection of the target group is very important, in the Level 3, the main choice is as the object of the investigation. The higher of the proportion accounted for by such groups in the first and second stages of market development prospects, which is because for the development of new products process. The emergence of new groups will inevitably drive the market forward, to focus on market research, demand at the same time can be appropriate to adjust the customer service budget, increase marketShow MoreRelatedThe Marketing Game1556 Words   |  7 PagesExecutive Summary The MARKETING GAME has taught me and given myself an abstract experience on how a marketing manager would perform in a company selling a voice recognition device and able to use an virtual program that calculates and generates financial reports. 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Case Study of P1 Free Essays

string(49) " unlimited usage threshold by unlimited as well\." 1. 0 Introduction 1. 1 Company Background Packet One Networks (Malaysia) Sdn. We will write a custom essay sample on Case Study of P1 or any similar topic only for you Order Now Bhd. (P1) was launched on August 18, 2008 as a subsidiary of Green Packet Bhd, which is a leading global developer of Next Generation Mobile Broadband Networking Solutions. P1 is Malaysia’s first and leading WiMAX telecommunications company with the country widest WiMAX network and it represents the first large-scale commercial deployment of Mobile WiMAX in Southeast Asia, as well as the first large-scale deployment of an 802. 16e WiMAX network outside Korea. P1 was one of four companies awarded 2. GHz spectrum licenses by the Malaysian Government to deploy WiMax services throughout Malaysia (www. p1. com. my, 2009). 1. 2 Company’s vision P1 objective is to become the market leader in wireless broadband industry. To achieve that, P1 are now putting their effort on broadening wireless broadband connectivity across the region in order to capture more market. (www. p1. com. my, 2009). 1. 3 WiMAX WiMAX is an abbreviation of Worldwide Interoperability for Microwave Access. It is a standard-based technology enabling delivery of last mile wireless broadband access as an alternative to cable and DSL. WiMAX enables deliverables of bandwidth between two points or between a point to multipoint to customer. The usage of WiMAX requires certain bandwidth of spectrum to be allocated to the service provider, in accordance to the channeling plan approved and published by Malaysian Communications and Multimedia Commission(MCMC) (www. greenpacket. com, 2008). 2. 0 Michael Porter 5 Forces 2. 1 Threat of new entry Telecom industry is one of the industries which have the biggest barrier to enter. Firstly, to enter this industry requires a lot of cash to cover high ixed equipment and innovation cost (Gupta. A, 2008). Secondly, the ownership a telecom license can be one of the biggest barriers to entry, because government may refuse to give license to operator to operate their business (WiMAXian. com, 2009). Thirdly, advertisements to create awareness to public are very costly; it is very hard to draw public attention if there is no enough advertisement since there are so many players in Malaysi a. Moreover, skilled human capitals are required to operate the business (Gupta. A, 2008). Lastly, high exit barriers scared off investors in get into this business, concluding that the threat of new entry is very low. 2. 2 Competitive rivalry As Internet plays a very important role in human’s daily life, most of the people have to in touch with internet every day. So, to attract more subscribers, competitors have to lower down their price and provide more benefits in order to survive since they have invest an enormous capital in this business that with high exit barrier due to its specialize equipment. There are more than 10 internet service providers (ISP) in Malaysia. Normally, new carriers are used to take low price strategy to attract customers, which lead to a price war (wwwen. zte. com. cn, 2010). Besides that, these ISP do their promotion and advertising frequently as everyone in major city can see it every day and everywhere. The fierceness of frequent advertisement had leaded to an advertising war between P1 and Streamyx in 2009 (Risen. J, 2009). Moreover, High customer churn rate shows that any unsatisfaction in term of speed, stability and price will cause customer to switch to other service provider (Gupta. A, 2008). It may conclude that the competitive rivalry in internet industry is highly intensive. 2. 3 Bargaining power of buyer With the increased choices of broadband service in Malaysia, the bargaining power of buyer is rising; this leads into customers seeking low prices but have better services. On the other hand, the switching cost from one to another Internet service provider is relatively low, customers can switch to other service provider easily, and this enhanced the bargaining power of buyer. 2. 4 Bargaining power of supplier P1 need to have sets of specialize hardware and software equipment to run their business. From hardware (Base station, CPE, Antenna, Cooling system and etc) to software (Billing software, Network Monitoring, Test Software), there are enough number of suppliers weaken bargaining power. As a conclusion for the bargaining power of supplier, it is average as P1 have many other options (www. wimax-industry. com, 2009). 2. 5 Threat of substitution High substitution threats from non-traditional telecom industries’ product and services, for example: Cable television verses Satellite television, Internet telephony verses traditional voice calls (Gupta. A, 2008). 3. 0 Segmentation Targeting and Positioning 3. 1 Target Market P1’s target markets are metropolitans who seek for convenience lifestyle. 3. 2 Positioning P1 had positioned WiMAX as a 4G technology that is superior to High Speed Packet Access (HSPA) and 3G technologies, which are the fastest, conveniences, stable wireless broadband network in Malaysia. Thus, P1 had done a â€Å"Potong (Cut) Now† campaign to encourage public to free themselves from hassles, frustration and any other unsatisfying broadband services. (www. p1. com. y, 2009) 4. 0 Marketing Mix 4. 1 Product The core product that P1 provided is internet connection service. There are two supporting products for people to connect to internet provided by P1 which are Wifi-enabled Desktop Modem and Portable Modem WIGGY; it can be diversify into many plans. 4. 1. 1 Wifi-enabled Desktop Modem Wifi-enabled Desktop Modem allows several users to connect to internet at the same time by WLAN technology. There a re 5 standard plans which are categorized into two major plans: Home and Office. (www. p1. com. my, 2010) For Home, it can be divided into 3 plans which are LITE, PLUS and PRO. The â€Å"LITE† plan connection speed is 400kbps and usage threshold are setting at 5GB. The â€Å"Plus† plan provided 1. 2 Mbps connection speed with 20GB usage threshold. The â€Å"PRO† plan provided 2. 4 Mbps connection speed and usage threshold are setting at 40 GB. (www. p1. com. my, 2010) Whereas for Office, are divided into Standard and Premium. The â€Å"Standard† plan provided 1. 2Mbps Internet connection speed and enjoying unlimited usage threshold. The â€Å"Premium† plan provide 2. Mbps internet connection speed and enjoying unlimited usage threshold by unlimited as well. You read "Case Study of P1" in category "Free Case study samples" (www. p1. com. my, 2010) 4. 1. 2 Portable Modem WIGGY Unlike Wifi-enabled Desktop Modem, there are only two major plans for Wiggy which is Wiggy 69 and WIGGY*. Wiggy 69 provide 800kps connection speed, allowing 5GB of usage threshold. Whereas for WIGGY*, provided speed up to 10mbps with usage threshold 10GB (www. p1. com. my, 2010). 4. 2 Price P1 had offered a â€Å"stimulus package† which is RM 49 per month to attract the new broadband users and students. Another competitive package includes WIGGY with RM69 and RM149 per month. In the below, the table shows that the competitive prices between P1 and Streamyx. [pic] Table 1 – P1 W1max [pic] Table 2 – Streamyx Table 1 and table 2 shows the prices of P1 WiMAX and Streamyx according to the prices. From here, it shows that P1 keeping the price to be balance with others competitors, which Streamyx are provide â€Å"Streamyx 2. 0Mbps† package with price RM 188, and P1 are provide the plan â€Å"PRO 2. 4Mbps† with price RM 199. (www. p1. com. my, 2010 and www. Streamy. com, 2010). The prices of all plan set by P1 almost the same with others competitors because P1 believes in an â€Å"honesty policy† in which the subscriber knows upfront which speed and price is worth for them. Thereby, P1 not only keeps the price balance but also increases market share and influences the local market. (www. p1. com. my, 2010) 4. 3 Place States and places had covered by P1 are Kuala Lumpur, Johor Bahru, Kuantan, Selangor, Perak, Pulau Pinang, and Perlis. P1 are planning to roll out its Wimax Services in the state which still haven’t covered by P1 that include Kuala Terengganu, Melaka, Sabah and Sarawak. www. p1. com. my, 2010) P1 recruit resellers to provide registration service in different state and areas that including Perak Ipoh, Pulau Pinang Butterworth, Johor Batu Pahat, Kuala Lumpur Putra Jaya and many other places which covered by P1 WiMAX coverage. (www. p1. com. my, 2010) On the other hand, P1 Green Packet’s headquarter located beside the Federal Highway in KL, it also houses their customer service center to provide reception service for customers come to registration with P1 Modem, require information, make payment, and others. (www. hot-screensaver. om) Lastly, internet also plays as an important part for P1 as play strategy, customers can make registration and bill payments are P1 official website. (www. p1. com. my, 2010) 4. 4 Promotion P1 has paid more attention to brand image promotion, and there are variety of promotions provided by P1 to attract more customers that involved P1 likes to attend different kinds of industrial exhibitions, seminars and summits, and make speeches to promote P1’s brand (wwwen. zte. com. cn, 2010). Besides that, P1 had also promoted their services through advertisement. It features with three conventional forms of media which are television, newspaper, and radio. 4. 5 People Externally, P1 recruit resellers to promote and persuade customer to subscribe P1 Wimax internet connection services. Customer can find P1 WiMAX reseller easily as long as they are under P1 services coverage (www. p1. com. my, 2010). Internally, P1 hire formal receptionist to serve customers at their headquarter-PacketHub reception. Moreover, P1 also hires operators for customer care line to serve call in when customer encounter problems or need advance information. The operation hours of P1 Customer Care Line starting from 8a. m to 11p. m, it also available on public holidays. (www. p1. com. my, 2010) 4. 6 Process P1 payment can make by online bill payment, auto debit, cheque payment and phone-in payment. Online bill payment allows customers to pay online by using Visa/MasterCard, Banks Savings and Current Account. Customer also can use Auto Debit/Auto pay system to do payment, it is an automatically system that will deduct customer bank savings or current account on a fixed schedule. It is for sure that customers can use cheque payment method to pay for their bill; this is the very common way to make payment. Moreover, there is an option for customer to pay by phone-in payment, but only for MBF credit card holder and Visa/Master card holder (www. p1. com. my, 2010). 4. 7 Physical Evidence 4. 7. 1 Official Website P1’s official website is well design; it is eye catching, multifunctional and easy to use. It contains of information, announcement, online speed meter check, online payment, coverage check, online feedback and so on (www. p1. com. my, 2010). 4. 7. 2 Packaging Packaging boxes of P1 W1WAX are made by high quality carton; this is to ensure that it can physically protect the product inside, preventing any damages from unexpected event. Moreover, the packaging itself are well design and nicely labeled, this is to attract and to relay information to customers. A well made design of packaging can be a tool to influence customer’s perception in term of quality of the product, indirectly persuade customer to choose P1 WiMAX internet connection service from other competitors. [pic] Picture 1 Packaging of P1 WiMAX Modem 5. 0 S. W. O. T of P1 wimax Strengths: |Weakness: | |First mover and market leader |Low Coverage | |Strong brand image |Erratic connection, weak connection signal | |Ease of use, affordable 4G technology | | |Partnering with government | | |Support from parent company | | |Opportunity: |Threats: | |Consumer preferences for internet access service |Threaten from Redtone | |Technological advancement |Preference for wired broa dband and free wireless services | |States going wireless |Intense competition | 1. Strengths: 5. 1. First mover and Market leader P1 is Malaysia’s first and leading Wimax telecommunications company with the country’s widest Wimax network. The company gains the first mover advantages. It obtains control of resources that followers may not be able to match. P1 also formed a partnership with Sunway Group and completed deployment of the first phase of the Wireless@Sunway project, providing wireless broadband Internet access to more than 80 percent of home and business users and over 2 million visitors to the group’s flagship township, making Bandar Sunway the first integrated Wi-Fi/WiMAX wireless township in Malaysia. (www. p1. com. my, 2009) 2. Partnering with Government Moreover, P1 was chosen by the local government, the Kuala Lumpur City Hall (DBKL), and regulator, the Malaysian Communications and Multimedia Commission (MCMC), to set up the Wi-Fi/WiMAX (Wi-Fi mesh) Kuala Lumpur Wireless Metropolitan Project (Wireless@KL), deploying over 1,500 hotspots and currently serving more than 130,000 users with free wireless broadband Internet access in Kuala Lumpur. (www. p1. com. my, 2009) It helps to create a strong brand image to P1 Wimax. P1 has established relationships with various local governments and communities to attract more new customers. 3. Ease of use, affordable 4G Technology Besides that, the ease-of-use offered by current modems, with true plug-and-play compatibility for typical users and greater flexibility for more advanced users (such as online gamers and heavy downloaders) to get the connection configuration freedom that they need truly satisfy the customer. P1 Wimax requires no configuration, no software installation (for desktop modems), no additional lines—just plug-and-play operation (www. p1. com. my, 2010). The price of the plan and packages for customer are also affordable. 4. Support from parent company P1 is a subsidiary company of Green Packet, a technology company from Silicon Valley, and gets its technology and designs from Green Packet. With the help of Green Packet, it brings the future to present by offering one? stop cost effective data, voice, video and other value added services for all communication needs. The technology can transfer or sharing between each other. 1. Weakness: 5. 2. 1 Low Coverage P1 W1MAX Wiggy signal coverage still not wide enough, there is only 35% population coverage by the end of 2009. 9As P1 Wimax service is still relatively new and in the process of being fully implemented, coverage is still not optimal especially in East Malaysia. However, P1 has a new marketing strategy out. Instead of planning where to â€Å"P1 W1MAX† enable, they are asking their users to vote for the next â€Å"P1 W1MAX† coverage areas. P1 hoping to reach 45% population coverage by the end of 2010, and 65% population coverage by the end of 2012 in Malaysia. (www. p1. com. my) 5. 2. 2 Erratic connection, weak connection signal The signal of the connection show a little erratic when the user wasn’t exactly in the coverage area. Beside that, depending on the location of the P1 tower, the connection also varied from various parts of the house and performed best when the modem was placed close to the windows. On the other hand, the P1 modem may not work if you are using a work laptop where you do not have permission to install applications. This is because the P1 modem will actually install a little application in your laptop or computer to enable it to connect so you will have to ensure that your computer allows installation of applications. Based on these weaknesses, the P1 Company has created an opportunity to their competition to move in; they still need to do a lot of improvement to increase its performance and quality. 2. Opportunity: 5. 3. Consumer preferences for internet access service Information technology (IT) and advanced communications are playing an increasing role in national productivity growth, the creation of new network-based activities, and improving education and living standards. Frequen cy of Internet activity – â€Å"many times a week† Activity All Dial-up High-speed Email instant messaging 71. 4 68. 5 79. 7 Search engines purchase products 37. 8 29. 5 60. 8 Play games gamble 21. 0 17. 7 30. 8 Share music file or photos 10. 1 6. 19. 5 Banking, trading stocks, or bill payment 9. 8 7. 4 16. 5 Download movies to view on PC 1. 0 0. 9 1. 3 Note. Cells are percent of respondents using the activity â€Å"many times a week. †(Table taken from Telecommunications Research Group, University of Colorado) The table above shows Internet activity for the most extremes responses. The boom of e-business and m-commerce, doing things such as paying bills online and being on the go creates an opportunity for P1 as the trend is to utilize and makes the best of all the time you have. This is due to the increasing preference for full mobility, doing things on the go and online connectivity. [pic] The table above shows that the internet users and broadband internet users had been increase. By the end of June 2008, there were 1. 718mn broadband subscribers in the market, and our estimate of seeing just over 2mn by the end of the year is expected to be achieved, led by demand for wireless broadband. (Malaysia Telecommunications Report, 2009) This trend is expected to continue, particularly given that the country reported the deployment of its first WiMAX services in the third quarter of this year. We are forecasting around 7mn broadband subscribers by 2013, representative of a penetration rate of 24%. The increase of broadband users is also a sign that the market would be ready for P1 Wimax if the service and promotion are implemented successfully. 2. States going wireless Wireless@Penang, is a state government initiative engaging the WiMAX-based P1 wireless Internet service. P1’s part of the project is actually named WiMAX@Penang, a subset of the larger initiative, to deliver broadband Internet connectivity to areas with high numbers of tourists, as well as densely-populated locations, making Penang one of the first cities in the world offering full WiMAX connectivity. (www. p1. com. my, 2009) This provides an opportunities as P1 may take advantages of this need and be the most widely used, known or eve sole provider in the state. This will put them ahead of their competition as well as help to establish credibility and reputation. 3. Technological advancement MIMOS, the premier applied research centre in frontier technologies, today announced that its WiWi Technology Platform – the world’s first hybrid WiFi and WiMAX solution which operates on 2. 3 GHz frequency designed as an alternative for last mile broadband connectivity to accelerate Malaysia’s broadband ecosystem – is ready for nationwide commercialisation. (www. mimos. my, 2009) The new MIMOS WiWi allows for better penetration into the broadband market such as being able to reach rural areas where pulling cables are more costly, time consuming and inefficient option. If P1 is able to build a strong brand image, excellent reputation and services, it will be able to capture the lion’s share of the market. 3. Threats: 5. 4. 1 Threaten from Redtone Redtone, using base stations and CPE equipment from Motorola, has launched the first commercial WiMAX service in East Malaysia. (www. telecoms. com, 2010)The first phase of the WiMAX network covers the Kota Kinabalu business district. With Redtone heavily investing and focusing in East Malaysia, Redtone has managed to establish themselves and build credibility there. This creates an obstacle for P1 whose objectives is to be the leader in the wireless broadband industry. P1 will find it much harder to penetrate that market without heavy investment in promotions and improving their services or Redtone’s service deteriorates. 2. Preference for wired broadband and free wireless services As wireless broadband is still not very advanced, it tends to be either more unstable or does not have extensive coverage. As such, people may not want to pay for wireless broadband when options such as wired internet in the office or home are available. Free Wi-Fi services are also available to cater for the increasing preference for full mobility in many places such as FB outlets such as Starbucks, McDonalds, Secret Recipe, Old Town cafes, Papa Rich and so on. 3. Intense competition P1 Wimax operates in the highly competitive and rapidly evolving technology industry. Rapid changes in the technology have resulted in the frequent introduction of new products with competitive prices, features, and performance characteristics. Some of the competitors of the company include fixed line (TMNet Streamyx), and cellular providers through their HSDPA/HSUPA (Celcom, Digi, Maxis). With telecoms lying new technologies from time to time (towards LTE) and TMNet starting High-speed (using fiber) broadband next year in metro areas of Klang Valley. Moreover, P1 only offers 2 portable Wimax packages, the Wiggy and the Wiggy 69. Each package is placed on two extreme ends, one with a very low speed and the other with a significantly higher but also higher price tag. (www. p1. com. my, 2009) There is currently no package catering to the in between market—those who do not mind paying a bit more and getting a slightly higher speed than that offered by Wiggy69. Aside from that, the competitor offers a much wider range of packages and some even cater to the â€Å"in between† market. This creates a threat to the P1 also. 6. Marketing Objectives and Strategies: 6. 1 Marketing Objectives a) To increase to 20% P1 WiMAX subscriber in one year. b) To increase 30% of P1 WiMAX awareness among the targeted audience in one year. 7. Marketing Strategies: Ansoft Matrix Market Penetration: price, promotion |Product Development: product | |- special price packages |-RD in service stability | |- inducing trial use |-packaging of the product | |Market Development-promotion, place |Diversification-distribution: prod uct | |- Increase service availability in FB outlet |-come out with mobile telecommunication service. |- Increase coverage | | |- Mailing campaign | | 7. 1 Market Penetration: Price †¢ Special price packages-student packages Communicating the benefits to the end-consumer of a product often needs a â€Å"sweetener† to entice the consumer to change their provider or sign up for the first time with a new provider. Adding value and an incentive to purchase to the end-consumer is the main point. The student market for broadband is significant and forms the key demographic of the target market. According to the research that done by P1, the customer â€Å"Top Five Wish List† are: 1. Coverage 2. Embedded devices with attractive bundling and add-on options 3. Higher data cap 4. More affordable portable offerings 5. Direct subscription sign-up online (already addressed by P1 Direct) With student sometimes paying up RM 26. 000 per year on higher tertiary education fees, a mobile internet service that is fast, reliable, portable and most of all, affordable is most attractive. As an incentive for students to sign up to P1 Wimax, an exclusive package deal for â€Å"student only† would include 12-month short-term contract, an improved download speed of up to 10mps, the last month of the 12 month contract would be free-of-charge, premium on offers which include pendrives, mouse pad all bearing the P1 Wimax logo and so on. The design of shorter term contract would be more appealing to students as many students live in a dynamic environment and value their freedom of choice. By making the 12-month contract more attractive the student’s interest will be garnered. Besides that, P1 also can conduct an on campus advertising. On campus advertising is a marketing and media services company specializing in targeting college students on campuses. The concept of advertise in campus is less expensive and can attract more student in the package which are only deal with student. Additionally, the campus media such like campus radio station and website can get the ads get played in order to increase its brand awareness. †¢ Inducing trial use The consumers could be influential in inducing trial use of a new product or service. Companies now allow clients and potential customers to try products and services on a trial basis before purchasing or signing up. By offering a trial offers, it acts as an incentive for prospective consumers, potentially influencing their decision to sign a contract with the company and encourage users of another brand to switch. This method is used in order to demonstrate and promote the stability and speed of P1Wimax. Once the users get a feel of the Wimax technology P1 provides, they will be more easily convinced to make a purchase if they are able to experience a product or service first hand as they will make the judgement on their own. 7. 2 Market Development: promotion, place †¢ Increase Services availability in FB outlets FB outlets such as Starbucks and Old Town are selected as it is not only a hang out place but a place where those who wish to surf the net can do so in comfort as food and beverages are served there. It is more convenient than using the cyber cafe and it is also provides a change of atmosphere from surfing the net at home the office or in an educational institution. The FB franchises are chosen as many people patronize the outlets not only for the food and drinks served but also for the ambience, WiFi services and price. Furthermore, the distribution of these outlets is wide and easily to find. Thus the name and device will always be easily seen, building awareness, reminding the public and creating interest in the Wiggy portable USB modem service. †¢ Increase Coverage In order to increase distribution and availability, P1 could establish relationships with various state governments and communities. Because of the successful partnering with Penang government, the company now can engage the WIMAX-based P1 wireless internet service with other state government. This partnership project not only can increase the brand awareness, but also boost economic capabilities and social education opportunities so that the state can leapfrog the development and growth of Information and Communication Technology (ICT) as a whole. †¢ Mailing Campaign It’s important to promote the brand awareness and reputation. This is especially true when economic times are challenging, you’ve got news to announce, or you’re simply hungry for growth. Many forms of promotion are available to the modern designer – with banner ads and Google AdWords among the most popular. In this digital age, it’s easy for web and graphic designers to overlook one of the most effective and fun forms of promotion: the mail campaign. Direct marketing provides with a way to conduct a test of this market relatively quickly, at a reasonable cost, and with convincing certitude. Direct mail can happen fast. With a modest campaign to a known target audience, P1 can acquire a mailing list; develop mailing materials (including direct-mail letter, flier, reply card and so on), launch a mailing and start to receive results in just a few months. This is faster than the typical advertising campaign–and a lot faster than waiting for the phone to ring. Additionally, P1 can test different appeals, called â€Å"offers† in the trade, to reveal the most potent message through direct mail. By making a different offer to randomly different portions of mailing list, P1 can see which offer pulls best. Go with the best puller until find a better draw. As P1 try different offers and different letters, they will find one does better than another. Use the better one, and then try to beat that in the next mailing. Eventually, P1 could get better and better response rates. The mailing campaigns are potent to generate immediate response for advertisers and are also easy to track performance of campaigns. Moreover, P1 can take entrepreneurial achievements far beyond their competitors if they use this campaign correctly. 7. 3 Product Development: product †¢ RD in service stability Stability is one of the stimuli that create customer retention in telecommunication industry, and it can be one of the most attractive unique selling point attracts more potential customer to subscribe P1 WiMAX internet services. So, RD on current P1 WiMAX and come out with a more stable service rather than just emphasizing on speed improvement can draw numerous of potential customer from other competitors. More stability, in customer’s mind, means more reliability. †¢ Packaging of the product The modem of P1 is a little big compare to other competitors, it maybe not convenience for whom which are bring along and travel around. In order to attract more customers, the design and the package of the modem should be more stylish and portable. For example, with the environment now furnished with modern, a broadband also can be designed as a necklace which is easy to take and keep. Moreover, it also can be a decoration for girls. 7. 4 Diversification-distribution: product †¢ Come out with mobile telecommunication service P1 can diversify their service into mobile telecommunication service. This is a new, challenging and profitability market for P1 to diversify into it. Although P1 have to bear a high risk for press ahead towards mobile telecommunication service industry since there are already three major players which is Celcom, Maxis and Digi had dominated most of the market shares. However, as every person has to had one mobile phone in this 21th century, mobile telecommunication service is an enormous, long lasting and highly profitability industry to target. In order to penetrate this new market segment, P1 could establish a partnership with Sony Ericsson. Sony Ericsson Mobile Communications is chosen because it’s a global provider of mobile multimedia devices. It is famous and well known. A good relationship with right company can become an essential pull factor for P1 development. 8. 0 Target market and Positioning 8. 1 Target market These new implementation plans targets people who live in urban areas. Whereas Mobile telecommunication service are targeting students who are currently using P1 services 8. 2 Positioning As to coordinate with the new implementation plans P1 should position themselves as an affordable, reliable, and fastest wireless broadband network. For mobile telecommunication service, P1 should position themselves as affordable, reliable and emphasis on joyfulness to communicate with friends and families. ———————– Threat of New Entry: 1. Require enormous capital to enter 2. Telecom License 3. High advertising cost 4. (ORflouCi@A · A – ? L M T V W l 2 K L cI µÃ‚ ­Ã‚ ¦Y ¦?  ¦Y ¦Ã¢â‚¬ËœÃ‚ ¦S‚~‚u‚Sn‚~‚e‚n ¦Ã¢â‚¬Ëœ]‘V‚ hCk9hoâ€Å"hCk9ho|w5? hCk9hy^A0J hCk9hy^AhCk9hyWe0Jh? sjh? sU[pic] hCk9hyWe hCk9huo% hCk9h? a hCk9h? hCk9hshCk9hy^A5? 0hCk9hOyk5? B*[pic]CJOJQJaJmHphsH0Skill human resources capital 5. High exit barrier Competitive rivalry: 1. More than 10 ISP 2. New carriers lead to price war 3. Advertising war 4. High customer churn rate Supplier Power: 1. Moderate number of suppliers 2. Able to change Buyer Power: 1. Many Suppliers 2. Seeking for lowest prices but have better services 3. Low switching cost Threat of substitution: 1. High substitution threats from non-traditional telecom industries’ product and services. How to cite Case Study of P1, Free Case study samples

Muslim Shore Coming Out Legally Brown

Question: Discuss about the Muslim Shore Coming Out Legally Brown. Answer: This essay provides a case study on Legally Brown, a new, outrageously funny Australian comedy series that puts politics and culture on the line of fire. It presents a comic angle on the experience of being a Muslim in Australia (Cherney and Murphy 2016). This essay critically discusses the comic presentation of racial and social division in the country. The show not only presents a comedy on the culture and religion of the Muslims residing in Australia, but also makes funny comments and jokes on the white Australians and this is what has made Legally Brown stand out from other comedy shows. Muslim Shore: Coming Out Legally Brown is an Australian comedy television series that is being played on SBS from 23rd September 2013. It is a comedy show where the host Nazeem Hussain presents a comic and funny angle to the experience of being a Muslim in Australia. This ten-part series has been produced by Jhonny Lowry and is hosted and co-written by comedian Nazeem Hussain (YouTube 2017).This show features stand-up comedy in front of live audience, interspersed with pre-recorded scripted comedy as well as characters and hidden camera stunts. Nazeem Husssain in this show has parodied various aspects of the Australian culture and at the same time has poked fun at his own religion, people and culture, who is himself a Muslim residing in Australia as his parents immigrated to Australia from Sri Lanka. Here the host have tried portraying in a comic way the various flaws and loopholes present in the mindset, religion and culture of people belonging to both the communities and religion. This unique concept of the show has been formulated in order to understand how educated people in todays society react when their flaws are identified and projected in front of the audience. The show tries to read peoples mind and attitude in relation to their own religion and people and that of people belonging to different religion and cultural background. The show demonstrates in a funny and clever manner the most crucial aspect of society in recent times that is the aspect of racism and religious hatred. The term other has often been used in order to refer to migrants, who are now residing in other countries with different religion and cultural background. The uniqueness of the show depends on the hilarious presentation of various serious social issues such as racism, religion, culture, language and ethnicity. As portrayed in the Australian comedy show, language is considered to be one of the media through which ideas, feelings and thoughts are represented in a culture. Culture can be defined as an exchange of meanings between two or more members of a belonging to a particular society (Hall 1997). People belonging to the same culture often has the same thought and view points and are also able to understand each others feelings and emotions in a easy way. The comedy show has projected this aspect of cultural difference in a parodic manner through the character of Michelle and Aziz. Michelle has converted into Muslim from Christianity, but is considered as an outsider and Lamees a pious Muslim makes fun of her accent and of her limited knowledge about the religion (Foucault 2013). Whereas, on the other hand, Aziz is considered a gay because of the tattoo of Jesus on his arm, who is a man, thus making the homely and conservative aunt Shiyama feeling shameful about the the fact (Langton, Palm er and Rhea 2014). The show validates the argument that culture primarily depends on the meaningful interpretation done by its participants of the happenings around them and making a sense of the world around them in a broadly similar manner. In addition to this, culture also regulates and organises social practices, influences our conduct and as a result have real and practical effects. Proper communication also plays a crucial role in influencing racism and religious hatred. For example, the news media in Australia has previously used the term other for referring to Muslims and Arabs residing there. According to reports, Nadas comment indicates a period of intense racialised reporting and public debate, which in turn triggered both physical and symbolic violence, thus producing an intense feeling of exclusion and an upsurge in racial harassment and violence directed at both Muslims and Arabs residing in Australia (Dreher 2003). In order to improve the scenario, various researches and studies have argued for improvement in media representation of culture, race, religion, ethnicity, Islam and the inter play of cultural differences (Evans and Watanabe 2016). Gradually this racial violence became gender based and girls and women wearing hijab were particularly targeted and harassed by members of other religion and community. However, in recent times media representatio n of Muslims and Arabs residing in other foreign countries has changed drastically as can be perceived in the new Australian comedy series Legally Brown, which has dealt with the concept of racism, ethnicity and culture in a very bold and clever manner (Vaughan et al. 2015). It has also obliterated the racial discriminations that were often been portrayed by media previously in a very witty manner. The show does not prioritize any one religion over the other and has instead placed both Christianity and Islam on one foothold by making fun and parodying the flaws and hypocrisies of both the religion in an equal and fair manner. This comedy series very well proves the changing face of media and a how media can be utilised as proper source of communication thereby propagating brotherhood and unity between different races and religion, instead of provoking violence, hatred and false notion among people living in a society or a country. Strategic attempts have been made by Australian government in order to remove the issue of race prevalent in the country. Subsequently, Australia had abandoned its infamous White Australia Policy, against non-European migration and in favour of multiculturalism. Such changes resulted in transformation of the Australian mind set from one of overt White Supremacy to an egalitarian alliance of various diverse religion and cultures, where the concept of race became irrelevant and obscure (Churchill, Baltra-Ulloa and Moore 2014). Multiculturalism is perceived as an undisturbed accomplishment by a non-racist, a society free of cultural boundaries that welcomes difference and is able to co-exist peacefully in harmony (Marti 2015). However, in reality racialism still exist in Australia, but the trope of multiculturalism has allowed Australians to perceive themselves as tolerant and inclusive by masking the reality of racialised economic, geographic and cultural discrimination. However, treat ing everyone equally does not account for the racialised discrimination in life chances. This new type of racism has altered the socio-political scenario by reducing overt racism through violence, verbal abuses, physical threats, but rather through covert rhetoric under the guise of cultural preservation, nationalism, political correctness and at times even through silence. This new type of racism is particularly apparent in Australia where difficult conversation tends to be avoided. In recent times, Australian government is implementing significant policy changes in Australias welfare state, which reduce entitlements and benefits provided by the state to individuals and family based on their financial eligibility, is often referred to as means testing (Garling et al. 2013).Australians are willing to engage about gender and class but only from a limited standpoint. This gets reflected in the limited number of work that has been done on the intersections of class, gender and race in Australia. They demean the experiences faced by Indigenous and migrant Australians by refusing to consider any other inequalities experienced by these groups, but only the ones pertaining to race. However, the media representation of racial, religion and cultural discrimination has taken on a different route, by the presenting an amalgamation of various races and religions where people from one religion background is willing to convert into another religion and is also enthusiastic about learning the beliefs and faiths of the newly adopted culture and religion. The host of the Australian comedy series, Nazeem Hussain, an Australian Muslim does not hesitate to mock and make fun of his own religious beliefs, that is, Islam (Thorpe and Galassi 2015). This type of shows helps in producing a positive effect on the minds of the audience, where religion, cultural and racial segregation is seen as least important, by hilariously the beliefs and faiths of people from different geographic, cultural and religious background. Media and newspapers serve as the most important channel for communicating with the population regarding various social, political, cultural and economic issues. They must be utilised in a proper manner for the purpose of communicating to the world various sensitive issues pertaining to religion, race, culture and others in an accurate and fair manner, which in turn would eventually lead to the spread of unity and brotherhood among people coming from diverse religion, cultural, geographical and racial background. References: Cherney, A. and Murphy, K., 2016. Being a suspect communityin a post 9/11 worldThe impact of the war on terror on Muslim communities in Australia.Australian New Zealand Journal of Criminology,49(4), pp.480-496. Churchill, B., Baltra-Ulloa, J. and Moore, R., 2014. Difficult conversations.Routledge International Handbook of Race, Class, and Gender, p.21. Dreher, T., 2003. Speaking up and Talking Back: News Media Interventions in Sydney's OtheredCommunities.Media International Australia Incorporating Culture and Policy,109(1), pp.121-137. Evans, N. and Watanabe, H. eds., 2016.Insubordination(Vol. 115). John Benjamins Publishing Company. Foucault, M., 2013.Politics, philosophy, culture: Interviews and other writings, 1977-1984. Routledge. Garling, S., Hunt, J., Smith, D. and Sanders, W., 2013.Contested governance: culture, power and institutions in Indigenous Australia(p. 351). ANU Press. Hall, S., 1997.Representation: Cultural representations and signifying practices(Vol. 2). Sage. Langton, M., Palmer, L. and Rhea, Z.M., 2014. Community-oriented protected areas for indigenous peoples and local communities.Indigenous peoples, national parks, and protected areas: A new paradigm linking conservation, culture, and rights,84. Marti, S., 2015.Embattled Communities: Voluntary Action and Identity in Australia, Canada, and New Zealand, 1914-1918(Doctoral dissertation, The University of Western Ontario). Thorpe, K. and Galassi, M., 2015. Diversity, Recognition, Respect: Embedding Indigenous Services at the State Library of New South Wales, Australia. InIFLA World Library and Information Congress: 81st IFLA General Conference and Assembly. Vaughan, C., Murdolo, A., Murray, L., Davis, E., Chen, J., Block, K., Quiazon, R. and Warr, D., 2015. ASPIRE: A multi-site community-based participatory research project to increase understanding of the dynamics of violence against immigrant and refugee women in Australia.BMC public health,15(1), p.1283. YouTube, 2017. Muslim Shore: Coming Out - LEGALLY BROWN. [online] Available at: https://www.youtube.com/watch?v=n2oHeVS6a8A [Accessed 10 Apr. 2017].

State of the Union 2011 Essay Example For Students

State of the Union 2011 Essay The State of the Union address is the speech the President makes to a join session of Congress at the beginning of the legislative session. This address is in accordance with the Constitution, which provides that the President shall ?from time to time give to Congress information of the State of the Union?. For 221 years, our leaders have fulfilled this duty. On January 25, 2011, President Obama delivered the annual address to a join session of Congress from the House Chamber at the U.S. Capital. He gave a report on the financial condition of our Nation under the new divided government. Since the Republicans won back control of the House and increased their number in the Senate last November, getting support from them will be a big challenge for the President of the United States. He was talking about the past two years being as that as anything the Nation has been threw since the Great Depression. But we are in a different condition today. The economy is growing, there was more than million jobs created last year, stock market is going up, and Corporate Profits are healthy. Even though President Obama stresses that there is so much more to do, there are so many Americans still struggling every day when the costs of living are still going up. Obama accentuates that as a Nation we need to make sure we are competitive and that we are consistently growing. He proposed five ?pillars?:?Innovation?Education?Infrastructure?Deficit Reduction?Reforming GovernmentBarak Obama?s principle focus is on creating more jobs and thereby strengthening the economy. His focus is on making sure that the economy is working for everybody, for the entire American family, making sure that people have decent jobs and benefits. We will write a custom essay on State of the Union 2011 specifically for you for only $16.38 $13.9/page Order now Obama is also proposing on cutting expenses for the next five years. He understands that dealing with deficits and debts needs to be done in a responsible way. He emphasizes on reforming the government and finely making sure to keep America safe. In conclusion, President Obama is promising to work hard to make sure that the American Dream is obtainable to anyone who wants to work for it. He understands that this will take a lot of work and a lot of challenges, but he believes that anything is possible as long as we will come together as people, Republicans, Democrats and Independents. ?As long as we focus on what binds us together as people, as long as we want to find common ground, that what its going to take to built the future ?.

Problem of Childhood Bullying in Modern Society

Problem of Childhood Bullying in Modern Society Introduction Bullying is a form of scurrilous treatment which mainly entails emotional, physical or verbal harassment directed towards people of certain levels, gender, race and religion just to mention but a few. It mainly occurs when there is imbalance in power such that those deemed to be on the lower physical or social levels are bullied by those in the higher levels of power and social status.Advertising We will write a custom essay sample on Problem of Childhood Bullying in Modern Society specifically for you for only $16.05 $11/page Learn More Bullying can occur in many contexts especially where human beings interact with each other such as in the work places, learning institutions, family, churches among others. When bullying occurs, it causes oppression to the affected parties thus affecting their social life and studies in the case of students (Loseke, 37). Childhood bullying on the other hand is the repetitive, harmful acts carried by one or a gro up of children against other children. Bullying takes various forms like being restrained and emotional for instance spreading gossips, influencing friendships or excluding other children; verbal like being intimidated and threatened or humiliating; or physical such as hitting, crashing against a hard surface, leaving some children out of activities kicking, punching ,taunting and most recently cyber-bullying. Inherent in this characterization is a disparity in real or supposed authority involving the bully and victim (Reid, 150). The dominance of bullying and its consequent harm is taken too slightly by both children and their parents or adults in general despite the fact that there is a huge connection between bullying and other aggressive behaviors (Reid, 150). Bullying entails harassment by influential children against children having not as much of power which is different from a conflict arising between peers of fairly equivalent status and thus intervention methods should be specific. This paper is therefore an exploration of the issue of childhood bullying by looking at the effect of social structures and institutions on childhood bullying. Past and present research with regard to childhood bullying will also be discussed. Past and current research on childhood bullying An earlier study on the impact of childhood bullying and young adult self esteem ad loneliness showed that victims of bullies tend to be shy and lonely especially in their youth. It also showed that bullies tend to have a low self esteem as their main way of making friends and gaining popularity is through violence (Tritt Duncan, 3). Both children who bullied and their victims are more probable to be engaged in violence or violent behaviors in their youth than those who did not. However this is more common to those who bullied others (Reid, 152). For instance among boys who admitted to bullying others 43.1 percent carried a weapon to school compared to 36.4 percent of those who had bee n bullied. 38.7 percent of the bullies wee engrossed in numerous fighting compared to 22.6 percent bully victims (Tritt Duncan, 3).Advertising Looking for essay on education? Let's see if we can help you! Get your first paper with 15% OFF Learn More A study carried out in a miniature town from Midwest using 207 junior high and high school children as sample indicated that 88% percent of the students had witnessed bullying, with 77 percent of them being victims of bullying during their school life (Limber Maury 1). School and particularly classroom bullies are predisposed to have distressed relationships amid their parents as well as friends and could persist being troublesome all through their adolescence if their troubles will not be resolved on time, according to researchers at Canadas lbrk University and Queens University. They also recorded that bullying taking place outside the school surroundings could be more brutal than at school where adult managem ent and additional security against violence is present (Crothers Levinson, 498). Effects of social structures and institutions on childhood bullying Various social institutions like family, school, peers, surrounding and media play a very important role in shaping the direction of childhood bullying. To begin with, the family which is the basic and the most important unit in the society as well as the primary socializing agent plays a major role in shaping behavior of children include bullying. According to a research, children who come from families that have cases of domestic violence, will most likely be bullies in school. The first departure point is the role of parents in the sense o their personality. Interestingly, some parents look at bullying as a natural occurrence in the development cycle and usually not addressed as a problem (Limber Maury 4). Elizabeth Sweeney carried out a study that involved children aged between nine and sixteen for the 103rd presentation of Ameri can Sociological Foundation. According to Sweeney her literature review established that children brought up by authoritarian parents as well as demanding, insensitive and directive were more predisposed to carrying out bullying activities (Reid 167). Children who go through aggression, violence, physical discipline and other hostile behaviors by their parents are prone to assimilating such behavior amongst their peers. Children borrow a lot from their parents on behavior and interaction with other children. If children are exposed to aggressive and livid words at home, they will probably employ these bad attributes as survival machinery in interacting with other children (Reid 169). Similarly children who are borne in middle-income family units recorded lower cases of bullying compared to children from the high and low family status. Bullying runs equally between boys and girls although boys tend to act on it more than girls (Crothers Levinson 498).Advertising We will writ e a custom essay sample on Problem of Childhood Bullying in Modern Society specifically for you for only $16.05 $11/page Learn More Bullying is also popular with families whose members do not treat one another with respect or not teaching the children the essence of respecting other people’s rights. Intergenerational effect can be a factor in this regard where children with antisocial parents as well as grandparents are more likely to behave the same in teenage. The school is an institution that both favors and shapes the concept of childhood bullying. According to a national survey in 2001 indicates that children as young as eight to nine years are becoming victims and perpetrators of childhood bullying (Crothers Levinson 499). Approximately, 74% of children aged between eight and eleven attested that bullying and teasing was frequently taking place in their school, whereas fifty percent of the parents did not look at bullying as a trouble for their childr en, however, bullying is most prevalent between students of age 11 to adolescence (Crothers Levinson 500 ). He school becomes an avenue of bullying because it brings convergence of children from different backgrounds, religions races, health situations as well as personalities. Bullying is also more prevalent in schools because of the higher probability of emergence of inappropriate relationships between students and also between the students and the staff since teachers are also involved in bullying (Limber Maury 2). However, the school is best placed in dealing with childhood bullying by; employing staff that is skilled in responding to signs of violence, a higher employee accountable for child protection, careful examination of staff before permitting them to work with children as well as implementing a policy on child protection clearly stating disciplinary cases for abuse. Peer groups change their role in a great deal when children get adolescence because of the need to be ac cepted and recognized and attaining autonomy from parents. This often leads to increased pressure to get a social status and thus stratification is pegged on toughness and aggressiveness among boys and appearance among girls (Tritt Duncan 2). This ultimately leads to teasing, bullying, ridiculing and name-calling. The environment where a child lives or is brought up affects their involvement in bullying for instance violent streets and ghettos (Loseke 43).Advertising Looking for essay on education? Let's see if we can help you! Get your first paper with 15% OFF Learn More Relationship of childhood bullying and sociological theories Edwin Sutherland put forward differential association theory in 1974 which explained human behavior as being learned and the younger the learner the grater the relationship. A child’s behavior is adopted by interacting with other in a social setting through norms and values through the process of communication. He also explained that behavior is leant in primary groups like family, peers, friends and close companions. This theory helps understand the role of family, peers and other relatives in childhood bullying. It justifies that most bullies have adopted violent behavior from families and peers in school in search of social status. Parents’ and caregivers’ involvement and participation in development greatly shapes their behavior according to Urie Bronfenbrenner in his theory of social ecological model. The better and nurturing the involvement is the better the child is going to be. Childs treatment in the micro-system determines how people treat her on the other hand since their unique genetic and biological make up influence how others treat them. In his exo-system level he explains how people and other places that a child does not directly associate with like parents’ workplace or neighborhood affect their behavior (Reid 168). This can be centralized to how the caregiver meets the needs of the child, if they are well met then this tends to have a good behavior and is less likely to bully out of frustrations (Reid 168). Other aspects like freedom, cultural values, economy and wars also shape the behavior of the child. Conclusion More often than not children play together and in the process one might accidentally kick or step on their peer or harmlessly utter some teasing words. Out of these petty events one may get a nickname or a label that castigates his or her behavior. For instance, a child is nicknamed â€Å"tiger† in his boxing club by peers may tend to b ullying to fit into the context of that label. According to Cooley, human beings especially children see themselves in the eyes of others to a point of incorporating those perceptions into our lives. Teenagers will go to a great extend to look like or behave according to self-image that fits those views (Reid 170). If a boy is perceived as a strong boy they will incline towards bullying to fit into this perceived strength. This can also be explained by Freud’s developmental stages where the child fixates in any of these stages. Fixation in the phallic stage and latency stage can lead to violent behaviors in children and thus parents should ensure smooth transitions in these stages. Crothers, L. Levinson, E. â€Å"Assessment of Bullying: A Review of Methods and Instruments.† Journal of Counseling Development 82. 4 (2004): 496-503. Print. Limber, S. Maury M. Nation Bullying Among Children and Youth. 1997. Web. Loseke, D. Through a Sociological Lens: The Complexities of Family Violence. p35-48. Web. Reid, T. Sociological Theories of Criminal Behavior II: The Social-Process Approach-2008 p142-188. Web. Tritt, C. Duncan, R. â€Å"The Relationship between Childhood Bullying and Young Adult Self-Esteem and Loneliness.† Journal of Humanistic Education Development  36.1 (1997):1-4. Print.

American Women in World War II

At the beginning of the Second World War, American citizens had a sense of unity. Men choose to enter the forefront off work and family, but women leave home for the first time and inherit the work left by their husbands. In 1943, many magazines chose to draw women's diligence. These articles concentrate their story on working women and make their non-traditional work better. If they make these small and hardworking jobs exciting and noble, they may think that more women will start participating in the work. Prior to World War II, Hispanic women were reluctant to work at home and were more irritated than other American women. During World War II, the widespread change in the role of women as a result of the necessity of family labor affected the role of Spanish women who served as secretary and nurse, Isabel Solis-Thomas and Elvia Solis was born in Veracruz, Veracruz, Mexico. The Solis family moved to the United States and moved to Brownsville, Texas. When World War II broke out, the two sisters voluntarily became roses from women of all races across the country, welded the pipes, and repaired the cargo ship. Mrs. Thomas Solis said recruiters wanted to climb a dangerous place on the ship to short skin, short skin women. She stated that he worked 9 hours a day, 6 days a week, beating and sealing the steel bar accurately and intentionally. An American woman of Asian Americans entered the military service for the first time during the Second World War. The Women Army (WAC) recruited fifty Japanese American women and Chinese American women, sent them to the military information service language school in Snellingburg, Minnesota, and received military translation training. In 1943, the Women Army recruited a Chinese-American woman to serve as aerial WAC. Air Force WAC provides various tasks such as interpretation of aerial photography, air traffic control, weather forecast.

Relationship between Stock Market Prices and Macroeconomic Variables Essay

Relationship between Stock Market Prices and Macroeconomic Variables - Essay Example This is an indication that the indexes will rely majorly on the stock prices of the major companies in the capital market. Therefore most financial experts like relying on this index as it is closer to representing the real market. According to Madura (2008, pg 347), the index is calculated by considering the stock price of five hundred biggest companies in the market. It explains that the companies are selected based on their market capitalization. To understand this dynamic relation the relation between the stock price and the variables in the macro economy, a clear and incisive analysis of the effects of these variables on the financial markets is required. This paper examines some of the relationships between the stock prices and market indices and the variables of the macroeconomic environment within economies of countries like the United States and England. Â  The GDP of a nation covers all the products and services produced in a single financial year. In Berezina (2012) opinion, it covers the entire products, from the smallest item to the largest possible item and services purchased by the consumers in this economy. It notes that investors pay keen attention to indicators of sustainable growth in the GDP of an economy to make decisions on investment. When the report shows that there is growth in GDP, many investors will be attracted to the economy. This translates to higher stock prices as investors rush to acquire stakes in companies within these economies. In the absence of growth, the investor confidence is low and the stock prices are likely to slump. This is usually reflected in the performance of the index of the market. Analysts believe that the performance of a market over a financial year will reflect the overall performance in GDP. For instance, Madura (2008) explains that economic factors that affect the stock prices includ e indicators like GDP (Madura 2008, pg 270).

Critique of Article About Primate Behavior Essay

Critique of Article About Primate Behavior - Essay Example Much of the researches about chimpanzees have been utilized to provide clues to human behavior. This is not a surprise as chimpanzees are the closest living relatives of humans; hence, share a number of traits such as the sense of self and community, the capacity use tools in building their nests and in hunting. Chimpanzees have high intellectual capacity, one that is â€Å"familiar to human beings†¦a type of behavior which counts as specifically human† (Goodall). By looking at the various factors of meat consumption among chimpanzees, the researchers hope to gain an insight into the diet and behavior of the last common ancestors of humans and apes and perhaps, understand the costs and benefits of human consumption of meat. The researches reviewed available literature on chimpanzee diet and hunting behavior in order to determine the costs and benefits of acquiring and consuming various forms of animal matter. They utilized the meat scrap hypothesis which states that â€Å"there is a net benefit to obtaining a mere scrap of meat, even when there is a net energetic cost† (Tennie, O’Malley, and Gilby 2) as a guide for their research. Results of the research showed that the chimpanzees preys on atleast 32 species of smaller mammals, lizards, amphibians and birds which are often found in undergrowths or in a tree hollow. It was also discovered that nutritional yield, acquisition cost, yield per minute, local abundance and availability of prey were the major factors that affect chimpanzee consumption of vertebrate and invertebrate prey. Of all its prey, the termite soldiers, termite alates, dorylus ants and the red colobus monkey are the chimpanzees’ favorite.

Analysis of three sun articles on the execution of Robert Harris Essay Example for Free

Analysis of three sun articles on the execution of Robert Harris Essay These three articles printed in the sun newspaper in 1992,approach the execution of Robert Harris in very different ways . The articles have chosen to cover different parts of the Robert Harris case. Article 1 is focused on the way Robert Harris died and the T. V reporter Michael tuck giving a graphic description of the execution and the build up to it . The second article is about he nuns including Mother Teresa who tried to turn the decision around so Harriss life could be spared. Article three gives a description of where and how the victims were murdered and what how the parents felt and thought of Harriss execution. The first article explains and describes what happened to Robert Harris. It starts with a detailed description of Harriss execution. Gurgled and gasped as cyanide gas choked the life from him. This has been written as the second sentence to give an immediate impact of disgust and it plays with your emotions and it makes you more interested and you want to read on. Once the writer has got the readers attention, he then goes to the lead up to the execution. The first article is very against the death penalty as when it talks about the execution was reprieved twice before he was finally gassed, the article tries to make you feel sorry for Harris. Michael Tuck describes the execution as grisly and not a humane way to die and in this he is confirming that he is against the anti-death penalty. Alternatively, article three is not against the anti-death penalty. It starts off with Harriss victims parents, giving there opinion on Harriss execution. One of the victims farther said I have no time for do-gooders who says that he should be spared look what he did to my son. Am I supposed to erase the memory, the pain of that. This is trying to make you feel sorry for the parents of the victims and it is trying to persuade the reader that capital punishment is good. Article two is set out in a bold headline, which reads NUNS MERCY BID and under the headline is a small paragraph. It mentions Mother Teresa Name to give a sort of good feeling to the article because Mother Teresa well know personality of being warm, nice and a gentle person and it says that she appealed to a California governor Pete Wilson to spare Harriss life this sort of makes you feel that if Mother Teresa is trying to safe his life then she must be doing the right thing and Harriss life should be spared. It says in the article that there were loads of anti-death sentence campaigners who urged for the killer not to be killed. This is a fact that many people wanted Harris to live and theres evidence of Mother Teresa point of view. Theres a couple of lines in this article that say that Harris had alcoholic parents and he was fifth of nine children terrorised by there farther. His lawyers said that he may have been brain damaged by a beating at the age of two. This could make the reader feel sorry for Harris and its not fair for Harris to be killed in this way but there no evidence that the article is true. The visual presentation in the articles plays a very important role. In article one, theres a big picture above the article of two chairs where Harris was probably killed I think that this picture is trying to make you feel sorry for Harris as the picture makes you feel a sort of horrific sense of dying and displays a horrible looking setting in where people are chained to chairs and then are choked with gas and then killed. Beside the picture is TV man watches Harris in gas chamber. This is very emotive language and makes the article more dramatic. In article two there is a photo of a man I think its Harris but it could be a different number of people maybe Michael Tuck watching the execution or is it Harris himself its good as it lets the reader speculate. All three articles are made up of fact an opinion. Article one is mainly made up of opinion it is nearly all Michael Tuck telling the readers what he thought. He said But IF you ask me this is not a clean and humane way to die This is Michael Tuck expressing his opinions on the execution. Article two has got a bit of opinion He said he may have been brain damaged by a beating at the age of two The words may have means that not necessarily true. The only fact in this article is that Mother Teresa fought with other campaigners to spare Harriss life. Article three appears to be a balance of fact and opinion. The first half of the article is mainly opinion. Theres the victims parents saying what they think about Harriss execution. They were out for a fun day fishing when they were executed by this beast. It is the parents opinion that Harris is a Beast. The second half of the article seems to tell more fact, it says how the victims were killed, for the first time across the three articles. But after telling the story theres still opinions added. The grinning Harris calmly ate the boys hamburgers. There is know way that anyone could of none this so this must be opinion. In conclusion all articles have different stories, which all connect together, but as you can see Harris was an evil man as he shot two innocent boys dead for no reason at all. Language used in these articles is effective and ahs been used well to give you a clear picture of how Harris died and how he killed two innocent teenagers. People tried to save him but it didnt work. When all three articles are read separately they create a biased opinion on Harris execution, but when read together you have a balanced account of Harris case.

A&P Queenie perspective Essay -- essays research papers

A&P-Queenie   Ã‚  Ã‚  Ã‚  Ã‚  Every summer my family and I go to our house in the cape just north of Boston. One hot summer morning, I was leaving the house to meet my family at the beach, suddenly I remembered my mother asked me to pick up a jar of â€Å"Kingfish Herring† for her and her friend to snack on at the beach.   Ã‚  Ã‚  Ã‚  Ã‚  I started to walk across the street to my friend Lacey’s house. Lacey lives just outside Detroit, but like my family, her family comes to the cape for the summer. Our families’ have been friends for about 10 years, but we normally don’t see or talk to each other during the year, only summertime seems to bring us together. Traditionally Lacey and I leave for the beach together, even at age 7 we walked with our mothers, so I knew I had to tell her about this errand before I left for town.   Ã‚  Ã‚  Ã‚  Ã‚  Arriving at Lacey’s house I walk to the backdoor letting myself into the house. Lacey was putting on tanning lotion in the kitchen, â€Å"Lacey,† I called to her, â€Å"my mom wants me to pick up snacks for the beach, do you want to go into town with me?†, â€Å"Sure,† she replied, â€Å"do you mind if my cousin comes with us?†, â€Å"Of course I don’t mind,â€Å" I answered, â€Å"but we have to get moving, my dad only left me the car to use ‘til noon.†   Ã‚  Ã‚  Ã‚  Ã‚  While driving, Lacey and I laughed while reminiscing, over old stories of love and trouble that we seemed to get into over the past decade at the cape, Lacey’s cousin Mary was quite, she seemed shy.   Ã‚  Ã‚  Ã‚  Ã‚  We arrived at the A&P and I realized that the store was almost devoid of any human life, but it was mid Tuesday morning most towns people were either working, or at the beach.   Ã‚  Ã‚  Ã‚  Ã‚  Two men were working the front end, the cashier at register 3 was helping an older looking woman with a sun hat, Capri pants ,and far too much make up on, the other cashier was leaning on the bag rack behind him, enjoying a break in a slow day . Both of the clerks looked as if they were in their early twenties, definently townies, the townies hated summer vacationers. Townies never said a word to vacationers, and you could tell in their attitude; they all longed for Labor Day to roll around so everyone would go home, bringing peace to their little town again. My observations of the store and town politics were... ...u decently dressed when you come in here.† this man was entirely strict and conservative, as much was to be expected of a man around these part, he was most likely an avid church goer, Sunday school teacher, Boy Scout troop leader name your clichà ©. I started again â€Å"We are decent,† and before I could continue Lengel interrupted me, â€Å"Girls, I don’t want to argue with you. After this come in here with your shoulders covered. It’s our policy.† and then he walked toward the clerk with a disappointed look and asks â€Å"Sammy, have you rung up this purchase?† with an astonished expression caused by the event that just occurred before his eyes, Sammy simply replies â€Å"No† and rings me up with a great deal of haste, as to get my friends and I out of this self-righteous store before we disgrace it any further. He hands me the change then we hurry out of the store rushing to the car.   Ã‚  Ã‚  Ã‚  Ã‚  Driving out of the parking lot the car was silent, until Lacey started doing a bad imitation of the manager, â€Å"After this come in here with your shoulders covered. Its our policy.† laughing and returning to her normal voice â€Å"Even at 17 you still get us into trouble, will you ever change?†

Price for education Essay

The observation of the university official is incomplete. While she might be correct in her assertion that demand for admission may be completely price inelastic, basing such a conclusion on the fact that the number or quality of the students applying over the last 15 years has not decreased despite the doubling of the tuition fees over the same period of time is not the only consideration that should be examined. In finding out if the demand for admission is completely price inelastic, it is important to not only examine the figures from a single university but also the figures from other universities. Education and therefore admission is a good that is not easy to quantify. The continued influx of students despite the doubling of tuition fees could merely be a function of the improved performance of the university over the same period of time. Given that this is the case, it cannot be said that the demand for admission is completely price inelastic. Another factor that must be examined is the number of students who are applying for all universities. According to the law of supply and demand, the price of a good can continually increase without a noticeable change in demand if the supply is limited. Applying this theory to the case at hand, it can safely be argued that the demand for admission is not completely price inelastic but is rather explained by the fact that there is a lack of universities to begin with. Given the limited supply, students will still enroll at the said university despite the doubling of the tuition rates because of a lack of universities. Price elasticity or lack thereof can be explained by many factors. The presence of alternatives or lack thereof would be one possible explanation. Another perspective would be to consider the fact that even if the price for education has increased, there has also been a corresponding increase in the wages/income of people and improvement in the standard of living. Basing the assumption on a single observation is not enough such as the assertion of the university official in this case.

Interpersonal communications improvement plan Essay

Problem: I have developed a bad habit of not having confidence in myself at college, in my study habits, and expressing myself. Goal: To improve my self-confidence, I will keep a good self-image. I will imagine myself as a strong, confident and decisive person. I will think and act positively. I plan to learn new study habits. I will be able to speak with my teachers and advisors about my problems. Procedure: First, I will have the confidence to ask for help. Next, I will not waste time, energy and effort by worrying about my weakness and deficits. I will seek help and ask more questions to better myself. I will be more open about my problems. Finally, I will stop worrying about problems and work through them. Test of Achieving Goal: I will know I have achieved this goal, when I become more comfortable asking for help to develop better study habits. The proof will be seen in my test scores and research papers, which will show me that I can improve my grades in college through perseverance. Journal Entry 1 Date: Oct. 4, 2006 Results: I talked to my English teacher about my research paper that is due next week. She helped me with my mistakes. She said it was a good paper overall. Journal Entry 2 Date: Oct. 4, 2006 Results: I talked to my baseball coach and explained my problems with my grades. He wants to help me in any way possible. Journal Entry 3 Date: Oct. 5, 2006 Results: I talked with my advisor. I opened up to him by explaining that I can’t believe my tests scores, after doing so much studying. He led me in directions that should increase the effectiveness of my study habits. He knows that I can do it. Journal Entry 4 Date: Oct. 6, 2006 Results: I emailed all of my teachers. I asked them how to improve my grades. I also requested study tips from them. Journal Entry 5 Date: Oct 7, 2006 Results: I put to use the study tips from Dr. Bommarito. I didn’t get frustrated with all of the information that I needed to learn for my history test. I had to do it, so I did. Journal Entry 6 Date Oct. 8, 2006 Results: I asked my parents to see how my studying was coming along. They asked me questions from flash cards that I made. They were very supportive. They were very happy to see the new methods I have been using. They could see how I was not getting as frustrated while studying and writing research papers. Interpersonal Communications Improvement Summary My original intention was to use confident behavior to improve my study skills, so that I may get better grades. I feel that I accomplished this, even in such a short time. Emailing my teachers was a small step, but I believe it will pay off in the long run. Each time I talked to one of my teachers and coaches, it gave me more confidence to try again. They were all receptive to my needs, and gave me good advice to help improve my grades and my study habits. I would have to say that my biggest concern was asking for help from my parents. However, by the time I talked to my parents, my confidence level was up from my interactions with my teachers and coaches. I do not get as frustrated as I have in the past. I also felt concern over how my coach would view me after I opened up to him. His reaction was very supportive, as were my parents. I now feel a lot of encouragement from the people who are most important to me. It means so much to me that they were all willing to sit down and go over assignments with me and give me many good study tips. I am now more comfortable talking to them because I know they believe in me. I was surprised about how much easier studying has become since applying the tips I have received, especially from Dr. Bommarito. I am anxious to see the results in my improved test scores and research papers. My self-concept has greatly improved. I feel confident that I can get the help I need by just asking for it. I feel confident in my new study skills. I feel confident that I can continue to learn more study skills, and that I can improve my grades by applying what I have learned. This has been a good experience for me overall.

Centros de detención de migrantes en Texas

Centros de detencià ³n de migrantes en Texas En el estado de Texas, el segundo ms poblado de Estados Unidos y uno de los ms grandes, estn ubicados decenas de centros de detencià ³n de migrantes, que pueden tener estatus migratorio legal o indocumentados. Asimismo, en dicho estado se encuentran varios centros de procesamiento –processing facilities, en inglà ©s– de migrantes que han sido agarrados cruzando ilegalmente la frontera o que han solicitado asilo en un control migratorio de los Estados Unidos. En este artà ­culo se explica cul es la diferencia entre centros de procesamiento y de detencià ³n. A continuacià ³n, quà © migrantes deben esperar en un centro de detencià ³n mientras se espera a que se resuelva su caso. Para estos casos, se especifica cules son las direcciones de los centros de detencià ³n en Texas una vez que se determina en cul est el  migrante est detenido que se desea encontrar o visitar, asà ­ como los nà ºmeros de telà ©fonos para comunicarse, cà ³mo enviar dinero y, finalmente, cà ³mo averiguar si se ha fijado una fianza y el monto de la misma. Centros de procesamiento y centros de detencià ³n de migrantes en Texas Los migrantes agarrados cruzando ilegalmente la frontera o los que solicitan asilo en un de control migratorio de los Estados Unidos son enviados, inicialmente, a un centro de procesamiento. Existen diversos tipos de centros de procesamiento. Asà ­, los hay para menores donde se encuentran desde bebà ©s de meses a muchachos de 17 aà ±os, familias e individuos adultos. Cabe destacar que por familias solo se consideran a los nià ±os y a su padre y su madre, pero no a grupos de hermanos, sobrinos y tà ­os, abuelos y nietos, etc. En general, puede decirse que las condiciones son difà ­ciles. Por ley, los menores solo pueden permanecer en ellos un mximo de 72 horas aunque en casi un tercio de los casos su estancia se alarga por ms tiempo. En todo caso, la estancia de menores y adultos en los centros de procesamiento suele no ser larga ya que las autoridades toman una serie de decisiones que implican el traslado de los migrantes. En el caso de adultos, pueden darse las siguientes situaciones: regresan a su paà ­sson enviados a Mà ©xico a esperar a que llegue su turno para que solicitar asilo. Los enfermos fà ­sicos o mentales no pueden ser enviados a Mà ©xico.son puestos en libertad pero se les cita para que comparezcan en Corte migratoriadeben esperar a que se resuelva su caso en un centro de detencià ³n de migrantes En el caso de menores, son enviados a un centro de acogimiento –shelter, en inglà ©s– bajo la guarda de la Office of Refugee Resettlement, quien se har cargo de ellos mientras no los colocan a cargo de un familiar o adultos que los aceptar en foster care. Por aplicacià ³n de lo que se conoce como el Acuerdo Flores, los nià ±os no podrà ­an estar retenidos por ms de 20 dà ­as, esto incluye tanto a los que han llegados solos a EE.UU. como los que estn acompaà ±ados por sus padres. Quà © migrantes esperan detenidos a que se resuelva su caso Los migrantes, tanto legales como indocumentados, pueden ser enviados a un centro de detencià ³n por diversas causas, por ejemplo: haber cometido un delito (felonà ­a)ha llegado sin visa a un puesto migratorioha cruzado ilegalmente la fronteratiene una orden de deportacià ³n, etc En muchos casos los migrantes pueden ser liberados mediante el pago de una fianza, fijada por ICE o por un juez migratorio. Sin embargo, en otros casos los migrantes debern esperan detenidos a que se resuelva su caso, asà ­ se demore semanas, meses o, incluso aà ±os. Entre estos casos se encuentran: delitos relacionados con terrorismo o lavado de dinerotrfico o consumo de drogascondenas por delitos que sumen ms de 5 aà ±os de prisià ³ncasos de delitos inmorales, si bien se admiten excepcionescasos de trfico humano serio Informacià ³n bsica sobre cà ³mo llamar por telà ©fono o enviar dinero a un centro de detencià ³n migrantes en Texas Los migrantes detenidos pueden tener derecho a hacer dos llamados telefà ³nicos a un familiar, amigo o abogado. Es importante que la persona que recibe uno de eoas llamados anote informacià ³n bsica como, por ejemplo, nombre del centro de detencià ³n y un nà ºmero que se conoce como A-Number, que es necesario para muchas gestiones. Si se quiere hablar por telà ©fono con un detenido, llamar al centro y dejar un mensaje en inglà ©s con el nombre completo del detenido con el que se desea platicar, su nà ºmero de identificacià ³n (A-Number) y las horas en las que el migrante detenido  puede regresar la llamada, para evitar tener que estar pendiente del telà ©fono las 24 horas del dà ­a. Tener en cuenta que el mensaje puede demorarse varias horas en llegar al destinatario y tambià ©n no elegir como horas para que se regrese la llamada aquellas en las que no es posible segà ºn el horario del centro de detencià ³n. Para que un detenido pueda regresar la llamada es necesario que tenga dinero para cubrir ese costo, que se  puede depositar previamente. Cada centro de detencià ³n tiene su propio sistema que se especifican ms abajo cuando se habla de cada crcel. Sin embargo, ya aquà ­ se dan los nombres de tres empresas que a menudo son las opciones (fijarse bien cul es la que aplica en cada caso). Inmate Calling Solutions, con nà ºmero de  telà ©fono 888-506-8407  Telmate, que es la ms comà ºntouchpaymentdirect Tambià ©n es posible enviar dinero para que el detenido compre alimentos o ropa. Las reglas especà ­ficas de cada centro se explican ms abajo. Tambià ©n es posible visitar personalmente a un detenido para lo que  es imprescindible mostrar un I.D. Para evitar problemas serios los migrantes indocumentados o con estatus dudosos no deben presentarse en una prisià ³n de inmigracià ³n para visitar a un detenido, aunque  sea un familiar muy cercano. En cuanto a las gestiones para informarse sobre monto de la fianza en los casos en los que se fija una para dejar al detenido en libertad, se puede llamar a la oficina del ICE ms cercana al centro de detencià ³n, a veces incluso en la propia crcel. Sin embargo hay que tener en cuenta que frecuentemente no quieren dar la informacià ³n a un familiar del detenido siendo la solucià ³n en estos casos que marque un abogado o el propio detenido. Adems recordar que aunque en muchos casos el ICE se niega a fijar una fianza, podrà ­a conseguirse si reà ºnen los requisitos para solicitar una audiencia de fianza (bond hearing, en inglà ©s) ante un juez de inmigracià ³n. Tambià ©n se puede acudir a un juez cuando se considera que la fianza fijada por el ICE es muy alta, para solicitar una rebaja de la misma. A continuacià ³n, informacià ³n particular sobre los principales centros de detencià ³n de migrantes en el estado de Texas Centros de procesamiento y de detencià ³n de migrantes Texas Los siguientes son centros de procesamiento o de detencià ³n de migrantes en el estado de Texas, con nà ºmeros de telà ©fono para comunicarse y explicacià ³n de cà ³mo enviar dinero. Dallas Es un centro de procesamiento temporal y a las pocas horas o dà ­as los detenidos son enviados a otra prisià ³n, generalmente a Rolling Planes o a Johnson Country. Para visitar a los detenidos la direccià ³n es: 8101 North Stemmos FreewayDallas, TX  75247 Para informarse sobre el horario de visitar, marcar al 214-424-7800. Se debe utilizar para dejar mensaje para que un detenido regrese la llamada.   Centro de Don Hutto Esta prisià ³n, a unos 50 km de Austin, acoge a mujeres y nià ±os migrantes, principalmente acaban de cruzar la frontera  y han pedido asilo. Para visitar a un detenido la direccià ³n es: 1001 Welch StreetTaylor, TX 76574 El horario de visitas es de lunes a domingo de 8 de la maà ±ana a 8 de la noche. Para hablar con un detenido, marcar al 512-218-2400 y dejar mensaje identificando a la persona con la que se quiere hablar. Para que el detenido pueda regresar la llamada es necesario que tenga dinero en su cuenta. Para ello, se le puede enviar utilizando una money order a nombre de la persona detenida y que se puede comprar en un banco o en una oficina de correos de Estados Unidos. La money order debe enviarse a la persona destinataria incluyendo su nombre completo y A-Number al: P.O. Box 1063Taylor, TX  76574 Con ese dinero los detenidos no sà ³lo pueden llamar sino tambià ©n comprar comida e incluso ropa. Centro de El Paso Es un centro de procesamiento donde los detenidos estn esperando o bien para ser expulsados inmediatamente de Estados Unidos o bien a presentarse ante la corte de inmigracià ³n de El Paso y ver cules son las opciones, incluida la posibilidad de un alivio de la deportacià ³n. Para visitar a un detenido la direccià ³n es: El Paso Processing Center8915 Montana AvenueEl Paso, TX  79925 Los horarios son de 6 pm a 9 pm de lunes a viernes y los fines de semana de 11 am a 3 pm y de 6 pm a 9 pm. Para llamar a un detenido, marcar al 915-225-0700. Para asegurarse de que tiene dinero depositado a su nombre y asà ­ poder regresar la llamada envirselo mediante el sistema telmate, asegurndose de elegir como centro de detencià ³n El Paso SPC. Ese mismo nà ºmero de telà ©fono se puede utilizar para contactar con un representante de ICE para informarse sobre una posible fianza para el detenido y su monto. Centro de detencià ³n de Houston Los migrantes detenidos en este centro estn en proceso de expulsià ³n o deportacià ³n y son convictos que han cumplido su pena en crceles cercanas a Houston o procedentes de centros de detencià ³n en la Costa Este de los Estados Unidos o migrantes agarrados cuando acababan de cruzar ilegalmente la frontera. Para visitarlos en persona los horarios son los siguientes: para mujeres detenidas, de domingo a mià ©rcoles de 2 a 5 de la tarde y de jueves a sbado de 8 a 10 de la maà ±ana. En el caso de visitar a un varà ³n, el horario es de 7 de la maà ±ana a 2 de la tarde de domingo a mià ©rcoles y de 10 de la maà ±ana a 5 de la tarde los jueves, viernes y sbados. La direccià ³n del centro es: Houston Immigration Detention Center15850 Export Plaza DriveHouston, TX  77032 A esa misma direccià ³n se pueden escribir cartas especificando claramente el nombre completo del detenido y su A-Number. Para recibir una llamada del detenido, marcar al 281-449-1481 siguiendo las instrucciones especificadas en este mismo artà ­culo en el primer apartado. Adems, para enviar dinero para que el detenido pueda regresar la llamada se debe utilizar el sistema telmate, bien online o bien marcando al 886-516-0115. Por à ºltimo, para averiguar si el ICE ha fijado una fianza y el monto se puede marcar al 281-985-8400. Centro de detencià ³n del condado de Johnson Esta es una prisià ³n que pertenece a un condado pero tiene un acuerdo con el ICE para alojar a migrantes detenidos, la mayorà ­a de los cuales ya han sido deportados con anterioridad y estn cumpliendo sus condenas antes de ser deportados  de nuevo. Para visitarlos, el horario es de 8 a 10.30 de la maà ±ana los sbados y los domingos y la direccià ³n es: Johnson County Detention Center1800 Ridgemar DriveCleburne, TX  76031 En cuanto a las llamadas, marcar al 817-645-2918. A partir de ahà ­ hay dos mà ©todos para que el detenido regrese el llamado. En primer lugar puede marcar a cargo del que recibe la llamada, que debe abonar con su tarjeta de crà ©dito o dà ©bito y es caro o bien la persona que desea recibir la llamada debe enviar antes dinero a nombre del detenido mediante una transferencia de un banco estadounidense o una money order. Enviar este dinero a la direccià ³n de la prisià ³n especificando en el sobre claramente nombre y apellidos del detenido y su A-Number. La transferencia no puede superar los $300 y ese dinero puede ser utilizado para comprar tarjetas para llamar por telà ©fono, comidas, bebidas e incluso ropa. Los migrantes detenidos que previamente han sido deportados no van a poder salir de prisià ³n mediante el pago de una fianza. Pero los que estn por otra razà ³n puede que califiquen para ello. En este caso se puede hablar con el oficial en la oficia central de Dallas que est a cargo de su deportacià ³n. El telà ©fono es el 2140424-7811. Centro de detencià ³n en Laredo El gobierno federal es la propietaria de esta prisià ³n que, sin embargo, est gestionada por una empresa privada. Acoge a detenidos varones y mujeres y tiene un alto grado de cambio de detenidos, ya que se considera como un lugar de paso para enviarlos a otros centros o para expulsarlos inmediatamente de Estados Unidos. Para hablar con un detenido, marcar al 956-727-4118. Para visitarlo en prisià ³n, los dà ­as disponibles son lunes de 1 a 3 pm, viernes en el mismo horario y fines de semana de 9 a 11 am y de 1 a 3 pm. La direccià ³n es: Laredo Detention Center4702 Sanders StreetLaredo, TX  78401 Esa misma direccià ³n debe utilizarse para enviar cartas a un detenido, incluyendo su nombre completo y A-Number. Si fuera necesario platicar con el oficial de ICE a cargo de deportaciones en esa zona, como por ejemplo informarse sobre el monto de la fianza que se le pide al migrante que deposite para salir en libertad, marcar al 956-729-9620. Centro de detencià ³n de Polk Puede visitarse a los migrantes en este centro los jueves y viernes de 6 am a 6 pm y los sbados y domingos de 6 am a 9 pm. La direccià ³n es: Polk Country Detention Center3400FM 350 SouthLivingston, TX  77351 Los detenidos pueden llamar a una persona fuera de la crcel utilizando dos sistemas. En primer lugar, mediante pago a cobro revertido (collect call, en inglà ©s), lo cual es caro. En segundo lugar, comprando una tarjeta de llamadas para lo cual deben tener dinero, que se les puede enviar mediante una transferencia bancaria desde una cuenta en Estados Unidos o mediante una money order que se puede enviar por correo a la direccià ³n de la crcel especificando el destinatario o entregndola en mano si se visita al detenido. Un buen nà ºmero de los migrantes detenidos en el centro de Polk califican para una fianza. El telà ©fono de los oficiales del ICE a cargo es el 936-967-1700. Centro de detencià ³n de Port Isabel Este es uno  de los centros de detencià ³n ms grandes en el estado de Texas. La direccià ³n para visitar a los detenidos es: Port Isabel Detention Center27991 Buena Vista BoulevardLos Fresnos, TX  78566 Los horarios de visita estn divididos por orden alfabà ©tico de los apellidos  de la siguiente manera: Comienzan por las letras A-F: sbados de 8 am a 12 pmComienzan por las letras G-L: sbados de 12 pm a 4 pmComienzan por M-R: domingos de 8 am a 12 pmComienzan por S-Z: domingos de 12 pm a 4 pm Para dejar mensaje a un detenido para que regrese la llamada, marcar al 956-547-1700. Depositar dinero para que pueda llamar utilizando el sistema telmate o marcando al 866-516-0115. Para enviar dinero a un detenido con otro propà ³sito, por ejemplo, para que compre comida o ropa, se puede hacer una transferencia por Western Union a la cuenta 95720041797 a nombre de E.P. Services en Harlingen, Texas 78550, especificando quià ©n es el beneficiario. Tambià ©n es posible enviando por fax al nà ºmero 956 428 3544 una copia de una money order en la que conste el nombre del detenido, su nacionalidad, el A-number, el nombre de la persona que envà ­a el dinero y su nà ºmero de telà ©fono. Adems, si se sabe, es de utilidad incluir el nà ºmero de dormitorio y cama del detenido. Para enviar una carta a un detenido, enviarla especificando el nombre completo y A-Number a la siguiente direccià ³n: Port Isabel Detention Center566 Veterans Drive en Pearshall, Texas, 78061 Por à ºltimo, el nà ºmero del ICE donde se puede preguntar sobre si se ha fijado una fianza y el monto es el 956-547-1800. Centro de detencià ³n de Rollins Plains Esta prisià ³n alberga principalmente a migrantes varones en alguna de las siguientes categorà ­as: detenidos en Dallas o condados limà ­trofes que tienen cargos criminalesmigrantes que acabaron de cumplir sentencia en una prisià ³n penal cercana y estn a la espera de decisià ³n sobre su futuro migratoriodetenidos que han sido transferidos desde prisiones en otros estados La direccià ³n para visitar a los detenidos en Rollins Plains es: 118 County Road 206Haskell, TX  79521 El horario de visitas es el siguiente: Mujeres detenidas: sbados de 3 a 7 pmVarones detenidos con apellido que comienza entre A y M: sbados de 7.30 am a 3 pmVarones detenidos con apellido que comienza entre N y Z: domingos de 7.3- am a 3 pm Para marcar y dejar recado para que el detenido regrese la llamada, el nà ºmero de telà ©fono es el 940-864-5694. Para depositar dinero a nombre del detenido, utilizar el sistema de touchpaymentdirect. La primera vez que se utiliza hay que crear una cuenta. Para comunicarse con el ICE para saber si se ha fijado una fianza y el monto de la misma, marcar a la oficina de Dallas, marcando al 214-424-7811. Centro de detencià ³n de South Texas En este centro se encuentran detenidos una mezcla de migrantes recià ©n agarrados cruzando ilegalmente la frontera y migrantes con muchos aà ±os de presencia en los Estados Unidos. Para visitarlos el horario es sbados y domingos de 7 am a 6 pm en la siguiente direccià ³n: South Texas Detention Center566 Veterans DrivePearsall, TX  78061 Se puede dejar recado a un detenido para que regrese la llamada marcando al 830-334-2939. Utilizar el sistema telmate para depositar dinero para que pueda comprar una tarjeta para llamar. Finalmente, el telà ©fono de la oficina del ICE donde pueden informar si se ha fijado una fianza es el 210-231-4505 Centro de detencià ³n West Texas Es una prisià ³n grande ubicada que aloja a migrantes detenidos por el ICE o por los Marshalls. Est ubicado en: 401 S. Vaquero AvenueSierra Blanca, TX  79851 El horario de visitas se divide por sexos. Se puede visitar a varones los viernes y los sbados de 8 am a 5 pm y a mujeres los domingos y lunes a las mismas horas. Sin embargo, es necesario estar incluido en una lista para poder visitar. Es el propio detenido el que debe incluir los nombres de las personas autorizadas. Para dejar recado a un detenido para que llame, marcar al 915-369-2270. Enviarle dinero utilizando el sistema touchpaydirect.com para que pueda comprar la tarjeta de llamadas o enviar una money order especificando el beneficiario a: West Texas Detention FacilityP.O. Box 430Sierra Blanca, 79851 Esa direccià ³n tambià ©n es la que debe utilizarse para enviar cartas a los detenidos.Finalmente  para averiguar sobre si hay fijada una fianza, se puede llamar a la oficina del ICE al 915-225-1940. La importancia de buena asesorà ­a legal para los detenidos por inmigracià ³n Cuando un migrante est detenido, se juega su futuro y el de su familia. Por ello, es de vital importancia que cuente con el mejor consejo legal.   La AILA es la asociacià ³n de abogados de inmigracià ³n pueden informar sobre letrados especialistas en lugares cercanos a los centros de detencià ³n. Asimismo las grandes organizaciones de apoyo a migrantes pueden referir a asociaciones locales, algunas de las cuales brindan trabajo legal a bajo costo o incluso pro bono, es decir, gratuitamente.   Finalmente  en el caso de los mexicanos tambià ©n es una opcià ³n a considerar buscar ayuda en el telà ©fono gratuito de apoyo a migrantes en los Estados Unidos. Este es un artà ­culo informativo. No es asesorà ­a legal.